Start your own fit20 studio

Do you want to start your own business and take your future into your own hands? fit20 is an international and innovative franchise formula from Dutch origin. Many fit20 franchise entrepreneurs in 8 countries have already found success. You are interested in health and fitness. You love people and helping them improve their quality of live. Owning a business appeals to you but you don’t want to do it alone. A proven model and professional support is what you are after.

We assume that you have already checked out So you know that fit20 is a short but intensive personal fitness training which produces incredible results for our clients in only 20 minutes per week.

To ensure that you are fully informed and can start well prepared, we would like to tell you more about owning a business within the fit20 formula. The main purpose for this is to give you insight into the opportunities, possibilities and pitfalls so you can decide whether owning a fit20 studio is the right choice for you.

Request more information


Depending on your particular expenses this could include your salary from day 1.

To qualify

You require private capital of approx NZ 30.000.

Using your own capital for part of the investment, you will feel like an entrepreneur from the start and are fully committed.

Franchise fee

We reward successful franchise owners.

Typical studio

The required surface area is between 70 to 100 m2.

Simple and affordable lay out, clean, inviting and modern. No showers or changing rooms necessary

Why fit20 franchise?


More than 20,000 clients

More than 20,000 clients have completed more than 2 million training sessions and counting.


More than 140 studios

More than 300 fit20 personal trainers are at work every day in over more than 140 studios in 10 countries getting clients more healthy and fit.


Worldwide formula

The first studio opened in the Netherlands in 2009. We now have studios open in 13 countries. We will be expanding to open in more countries soon.

“The fact that my clients come back week after week is the biggest compliment for me”

Hilde Scherrewitz - fit20 franchise owner of fit20 Apeldoorn Noord & Zuid

“The fact that my clients come back week after week is the biggest compliment for me. It means that my clients value the service that we provide.

I love fit20! Personally, I have always been active in sports, but I have never felt as strong as I do now because of my fit20 training. There is a tremendous body of knowledge at fit20 and I really enjoy all the learning as I grow as a Franchise owner and trainer.”

“fit20 has offered me the step up to genuine entrepreneurism”.

Bas Pronk - Franchise owner of fit20 Overschie & fit20 Rhoon

“fit20 has offered me the step up to genuine entrepreneurism, which brings the best out of me. I enjoy the successes of business and am full of the fighting spirit when challenges appear. Now the studio is gaining structure and stability, I see new opportunities arising on the business horizon. It regularly reminds me that this was the right choice for me.”

“I enjoy the fact that my clients have such good results”

Ron Jobing - Franchise owner of fit20 Groningen

I have a calm and respectful approach and I’m interested in my clients. I explain a bit about the background and scientific evidence behind the fit20 training method because it is important that the client understands what the method does for their body. The fit20 training method is really hard work so I try to bring a bit of humour to lighten the mood when the going gets tough for the client. I enjoy the fact my clients have such good results.

Why join the fit20 franchise formula?

Would you like to change people’s lives for the better by helping them get fitter and healthier? And all that in only 20 minutes per week? fit20 is a game changer that is looking for people who want to make an impact on the lives of clients, your staff and yourself!

fit20 is innovative, different, and looking for people who dare to be unreasonable. Do you dream of your own business but then under the umbrella of an internationally active formula so you don’t have to go through all those novice mistakes yourself?

Award factor, communication, planning, structure and reliability; that’s what it’s all about at fit20. Curious? fit20 could well become your formula. Get in touch with us to discuss the possibilities.

Contact us